Why is it called Firestone?

It is called Firestone because it was named after its founder, Harvey Samuel Firestone, American industrialist who founded Firestone Tire and Rubber Company in 1900, and his surname was Firestone. Harvey Firestone's family name Firestone is English surname of occupational origin, meaning someone who worked with firestone, which is type of hard, heat-resistant sandstone used for lining furnaces, fireplaces, and hearths because it withstands fire, or someone who lived near outcrop of such stone, so surname means fire-resistant stone. Harvey Firestone named company after himself, as was customary for entrepreneurs of era like Charles Goodyear and John Dunlop. The name turned out to be excellent for tire business because firestone suggests durability, strength, and resistance to heat, which are desirable qualities for tires that endure friction heat and rough roads, making brand memorable and fitting, though it was coincidence. Harvey Firestone was friend of Henry Ford and supplied tires for Model T, making name famous. After Bridgestone bought Firestone in 1988, name was kept due to strong American brand recognition and heritage. So it is called Firestone after founder Harvey Firestone, whose surname means fire-resistant stone, which coincidentally evokes toughness and heat resistance ideal for tires.