Why is Benjamin Moore paint so much better?

Why is Benjamin Moore paint so much better? Benjamin Moore paint better due to proprietary Color Lock technology that provides richer, more vibrant colors that last, with high-quality 100 percent acrylic resins and pigments offering superior coverage and hide in fewer coats, with smoother application and less splatter, plus independent dealers providing expert color advice, making Benjamin Moore premium quality. Benjamin Moore better because: high-quality ingredients with 100 percent acrylic latex with proprietary resins that provide excellent adhesion and durability, with Color Lock technology that makes colors more vibrant and fade resistant, with Gennex colorant system that is zero VOC and provides richer colors than other brands. Better coverage requiring fewer coats, with Regal Select covering in 2 coats versus 3 for cheap paint, with smoother flow and leveling resulting in professional finish with less brush marks. So why Benjamin Moore better? Due to superior formulation with high-quality resins and pigments, Color Lock technology for rich lasting color, Gennex zero VOC colorants, excellent hide and coverage, smooth application with less splatter, and independent dealer network providing expert advice, making Benjamin Moore premium paint with better color depth and durability than Behr and Valspar, though more expensive at 60 to 90 dollars per gallon, but worth for quality finish and longevity, with designers preferring Benjamin Moore for interior.