EcoSmart is not owned by Home Depot in terms of corporate ownership, but it is a private label brand that is exclusively sold at Home Depot and manufactured for Home Depot, which creates confusion about ownership. EcoSmart is a brand of LED light bulbs, fixtures, and smart lighting products that is marketed as an exclusive brand at Home Depot stores and on homedepot.com. The actual manufacturing is done by various OEM partners, primarily by companies like Leedarson and other lighting manufacturers that produce bulbs to Home Depot specifications. The trademark for EcoSmart is owned by Home Depot's private label portfolio, so Home Depot controls branding, packaging, pricing, and distribution, but it is not a separate company that Home Depot acquired. This is similar to other Home Depot private brands like Hampton Bay, Glacier Bay, and Commercial Electric, which are owned as trademarks by Home Depot but produced by third-party manufacturers. So while Home Depot does own the EcoSmart brand name as a private label, it is not a standalone company that Home Depot bought; it is a house brand created for its stores. You cannot buy EcoSmart bulbs at Lowes or other retailers, as distribution is exclusive to Home Depot, and warranty and returns are handled through Home Depot.
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