Aramis is traditionally formulated and marketed as a distinctively masculine fragrance line designed specifically for men. Launched initially by Estée Lauder, the iconic classic scent is celebrated for its rich, leather-dominant, woody, and herbal composition. While some modern fragrance enthusiasts appreciate vintage powerhouse scents regardless of gender norms, the brand's primary product portfolio—including Devin, Tuscany, and 900—is historically categorized and tailored for male consumers.