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Why did Lowes stop selling Kilz?

Asked by Anonymous Oct 03, 2026 8 views 1 answers
Wondering Why did Lowes stop selling Kilz? Explore possible causes, explanations, and answers.


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Answered Oct 07, 2026
Lowes did not completely stop selling KILZ in all locations permanently, but there have been periods and regions where Lowes reduced or discontinued KILZ products due to distribution agreements, brand portfolio changes, and competition. KILZ is owned by MasterChem Industries, which is a subsidiary of Behr Paint Company, which is owned by Masco Corporation. Behr is the exclusive paint supplier for Home Depot, meaning Behr and KILZ products have strong partnership with Home Depot, which promotes Behr and KILZ heavily and gives them prime shelf space. Lowes, on the other hand, has an exclusive partnership with Sherwin-Williams, which acquired Valspar in 2017, and Lowes promotes Valspar and Sherwin-Williams HGTV Home brands as its primary paint brands. Due to this competitive exclusivity, Lowes has gradually reduced shelf space for Behr-related brands including KILZ to favor Valspar and Sherwin-Williams products, which offer higher margins and marketing support for Lowes. In some stores, Lowes may still carry limited KILZ products like KILZ Original spray, but generally Home Depot is primary retailer for KILZ. So Lowes stopped or reduced KILZ not due to quality issue, but due to strategic brand alignment with Sherwin-Williams and Valspar, similar to how Home Depot does not carry Valspar. Availability varies by region and store.
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