Who paid GA Tech 10 million dollars?

Written by Editorial Team | Last Updated: August 2026

AMB Sports and Entertainment, the parent company operating the professional Atlanta Falcons and Atlanta United franchises, paid the Georgia Institute of Technology athletic department a guaranteed ten million dollars to move their traditional on-campus football rivalry game against the University of Georgia to the neutral-site Mercedes-Benz Stadium. This high-value financial agreement provided a massive revenue boost for the athletic department's operational budget.

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