The primary, fiercest athletic and cultural rival for the University of Arizona is Arizona State University, located in Tempe. Known nationally as the "Territorial Cup" series, the annual multidisciplinary showdown between the Wildcats and the Sun Devils represents the oldest continuous rivalry trophy game in college football history. Additionally, the Wildcats share fierce historical basketball and athletic rivalries with traditional conference opponents, but the cross-state animosity and intense school pride associated with the rivalry against ASU remains the definitive focal point for Tucson sports fans.