Where does Zozo come from?

Written by Editorial Team | Last Updated: August 2026

Zozo, formerly known as Start Today and famous for operating the prominent Japanese online fashion retail platform Zozotown, originates from Japan. Founded by entrepreneur Yusaku Maezawa, the company started as a mail-order catalog business for imported records and CDs before evolving into Japan's leading online fashion shopping website, with its corporate headquarters and primary operations established in Chiba, Japan.

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