Wayfair hosts its absolute biggest and most lucrative sales event of the year during Way Day, a massive multi-day promotional extravaganza typically held in the spring around April, featuring deep discounts across every category. Additionally, the company rolls out massive price cuts during traditional retail holiday shopping periods, including Black Friday, Cyber Monday, Memorial Day, Labor Day, and Fourth of July sales events. Signing up for email alerts or utilizing the mobile application helps shoppers track flash deals and seasonal inventory clearance markdowns throughout the year.