What is the history of questrade?

Written by Editorial Team | Last Updated: August 2026

Questrade Financial Group, operating primarily as Questrade, was founded in 1999 by Edward Kholodenko in Canada, established with the pioneering mission of lowering the cost of investing and providing self-directed retail traders with direct access to electronic financial markets. Starting as an online discount brokerage, Questrade challenged traditional high-fee Canadian banking institutions by introducing innovative commission structures, advanced trading platforms, and comprehensive investment accounts like TFSAs and RRSPs. Through continuous technological innovation, user-friendly mobile interfaces, and exceptional customer service, Questrade grew to become Canada's largest independent online brokerage firm, managing billions in assets for retail investors.

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