Peko-chan is the iconic, perpetually six-year-old fictional mascot created in 1950 for Fujiya's Milky candies. Officially, she was designed to represent cheerfulness and the sweet nostalgia of post-war recovery, featuring her trademark side-ponytail and out-stuck tongue. However, she is also famously associated with dark urban legends in Japanese pop culture, which falsely claim macabre or cannibalistic origins rooted in wartime famine—myths that contrast sharply with her wholesome corporate reality.