What did Signet Jewelers used to be called?

Written by Editorial Team | Last Updated: August 2026

Signet Jewelers, the world's largest retailer of diamond jewelry, originally operated under the corporate name Sterling Jewelers in the United States and Ratners Group in the United Kingdom during the late twentieth century. Following significant corporate restructuring and rebranding efforts in the wake of retail controversies during the early 1990s, the parent company adopted the name Signet Group plc, which later evolved into Signet Jewelers Limited.

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