Kenvue, the multinational consumer health technology company spun off from Johnson & Johnson, competes globally against several massive consumer packaged goods enterprises. Its primary rivals include Procter & Gamble, L'Oréal, Unilever, Colgate-Palmolive, Haleon, and Reckitt, all of which vie for market share across global retail shelves in skincare, over-the-counter pharmaceuticals, and personal care categories.