Is Sherwin-Williams paint at Lowes the same quality?

Is Sherwin-Williams paint at Lowes the same quality? Sherwin-Williams paint sold at Lowe's is not exactly same quality as full line sold at Sherwin-Williams stores. Lowe's sells Sherwin-Williams HGTV Home by Sherwin-Williams line, which is collaboration line made for Lowe's, with different formulations than premium lines like Duration, Emerald, and SuperPaint sold at Sherwin-Williams stores. HGTV Home is decent quality for DIY, comparable to mid-tier, but not same as top-tier Emerald. Ingredients, resin quality, coverage, and durability differ, with Sherwin-Williams store paints generally considered higher quality with better hide and washability. Some Lowe's locations also sell other Sherwin-Williams branded products but not full professional line. So while HGTV Home is made by Sherwin-Williams and decent, it is not same quality as premium store-only lines. Professional painters often note difference, preferring store-bought Duration or Emerald for best results. So answer is Lowe's Sherwin-Williams is lower to mid tier, not same as premium Sherwin-Williams store paint, though made by same company.