Generally, a regular member of the general public cannot use or purchase insurance and banking products from USAA unless they have a direct military connection. Eligibility is strictly limited to active-duty military personnel, members of the National Guard and Reserve, honorably discharged veterans, and qualifying family members such as spouses and children who inherit eligibility. This closed-loop membership model allows the institution to focus its specialized resources and member-focused dividends specifically on the military community rather than open market consumers.
1 votes
Marked as accepted