Rupa & Company Limited (widely known for the flagship brand Rupa) is a publicly traded corporate entity founded and promoted by the Agarwala family. Prominent family leaders and veteran industrialists—including Prahlad Rai Agarwala, Ghanshyam Prasad Agarwala, and Kunj Bihari Agarwal—serve as core executive promoters and directors who built the enterprise into one of India's largest hosiery and knitwear manufacturing groups.