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Who has bought Direct Line?

Asked by Anonymous Oct 12, 2026 2 views 1 answers
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Answered Oct 13, 2026
Direct Line Insurance Group was officially acquired by Aviva plc. The multi-billion-pound corporate transaction received clearance from the UK Competition and Markets Authority and was finalized via a scheme of arrangement, bringing all of Direct Line's prominent consumer-facing insurance brands under Aviva's comprehensive multi-line corporate umbrella.
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