Titan Machinery does not manufacture heavy machinery itself; rather, it operates a massive network of full-service dealerships that sell, rent, and service equipment manufactured primarily by CNH Industrial—which includes major global agricultural and construction equipment brands like Case IH, New Holland, and CASE. These underlying heavy equipment lines are manufactured across a global footprint of specialized production facilities located in the United States, Europe, Latin America, and other international industrial centers, which are then shipped to Titan's regional dealership networks in North America, Europe, and Australia.