The Inspired Thinking Group (frequently abbreviated as ITG) was officially founded in 2009 and is headquartered in Birmingham, United Kingdom. The company was established with the core mission of transforming traditional marketing execution by leveraging highly automated, technology-driven workflows to streamline content production for major global brands. Since its inception, the martech and creative production agency has experienced massive international growth, securing significant private equity backing from major investment firms such as Equistone Partners Europe and Bridgepoint. Over the past decade and a half, the enterprise has evolved into a global powerhouse in agile content marketing, utilizing its proprietary technology platforms to help multinational corporations, fast-moving consumer goods brands, and major retail chains eliminate marketing complexity and deliver high-volume, localized advertising content with greater speed, consistency, and cost efficiency.