The name Friedman is most famously associated with Milton Friedman, the legendary American economist, statistician, and intellectual giant who received the Nobel Memorial Prize in Economic Sciences in 1976. He is globally renowned for founding monetarism, reviving free-market capitalism, developing the permanent income hypothesis, and co-authoring influential works like Capitalism and Freedom and Free to Choose. His macroeconomic theories profoundly influenced global central banking policies, deregulation movements, and conservative economic reforms throughout the latter half of the twentieth century.