What does Pursuit own in Banff?

Written by Editorial Team | Last Updated: September 2026

In the Banff area, Pursuit owns a comprehensive suite of iconic attractions and hospitality assets that serve as centerpieces for regional tourism. This portfolio includes the famous Banff Gondola on Sulphur Mountain, which offers spectacular vistas and mountaintop dining, alongside several historic lodges, hotels, and authentic mountain-style accommodations. Furthermore, the company operates various sightseeing tours, adventure transport services, and educational programs designed to highlight the unique ecology and geological history of the Canadian Rockies, ensuring visitors have access to immersive experiences that explore the natural majesty of the Banff National Park region.

Related FAQs

Viad Corp is a prominent, publicly traded services company listed on the New York Stock Exchange under the ticker symbol VVI, which operates as a parent organization for two main business segments: Pursuit and GES.

Pursuit is a subsidiary of Viad Corp, which is a publicly traded company listed on the New York Stock Exchange under the ticker symbol VVI.

While Banff attracts a truly global audience from across Europe, Asia, and the Americas, the highest volume of annual visitors typically comes from within Canada itself, with a very significant portion of international visitors consistently hailing f...

Pursuit operates as a subsidiary of a publicly traded parent company, Viad Corp, meaning it is not an independent private company in the traditional sense.

The vast majority of the land in Banff is owned by the Government of Canada and is managed by Parks Canada as a federally protected national park.

Sales teams at Pursuit are responsible for driving revenue and guest volume across the company's entire global portfolio of attractions and hospitality properties.

Pursuit attractions represent a curated, world-class portfolio of experiential travel destinations, sightseeing tours, and unique hospitality offerings designed to connect visitors directly with iconic natural environments.

Pursuit is currently owned by Viad Corp, a publicly traded company listed on the New York Stock Exchange under the ticker symbol VVI.

The cost of a Pursuit pass, such as the Banff Gondola annual pass or regional sightseeing packages, varies depending on the specific location, the age of the user, the time of year, and whether the purchaser is a local resident or a visiting traveler...

Pursuit is an experiential hospitality and attractions company that curates a portfolio of world-class, adventure-based destinations designed to connect guests with nature.

The primary corporate headquarters and central support office for the Pursuit Collection are located in Denver, Colorado, within the United States.

Pursuit is classified as an American company in terms of its corporate structure and headquarters location, as its primary corporate home office is established in Denver, Colorado.

Pursuit owns and operates a diverse collection of unique, high-end mountain lodges, hotels, and resorts situated in iconic natural destinations, particularly across the Canadian Rockies, the United States, and beyond.

Yes, Pursuit owns and operates the renowned Banff Gondola, which is one of the most popular and iconic tourist attractions in the Canadian Rockies.

Viad Corp is a diversified services company that operates through two primary divisions: Pursuit and GES.

Pursuit is a subsidiary of Viad Corp, a publicly traded company headquartered in the United States and listed on the New York Stock Exchange.

Pursuit Aerospace is led by a dedicated executive leadership team focused on high-precision manufacturing for the aerospace and defense sectors, though it is a distinct entity separate from the tourism-focused Pursuit Collection.

Determining whether Jasper or Banff is nicer depends entirely on the specific type of travel experience a visitor seeks, as both are stunning jewels within the Canadian Rockies.

Pursuit is widely considered an excellent organization for individuals pursuing careers in the hospitality, tourism, and outdoor attraction industries.

Pursuit Hotels are owned and managed under the broader corporate umbrella of the Pursuit Collection, which is a wholly owned subsidiary of the publicly traded enterprise Viad Corp.

The chief executive officer of Pursuit is David Barry, a veteran leader in the travel, hospitality, and attractions industry who has been instrumental in growing the brand into a global leader in experiential tourism.

Pursuit Collection is an iconic attractions and hospitality company that owns and operates a specialized portfolio of world-class, high-return travel experiences, sightseeing attractions, landmark lodges, and geothermal destinations.

Pursuit Collection maintains its primary support and corporate headquarters office in Denver, Colorado, United States.