It blows is slang expression meaning something is bad, disappointing, or of poor quality, similar to saying it sucks or it stinks. For example, this movie blows means movie is bad and not enjoyable. Origin comes from 1980s and 1990s American slang where blows was used as negative descriptor. It can also literally mean air is moving, as in wind blows, but slang usage is more common as complaint. In some contexts, it blows can also mean it is amazing when used as mind blowing, but alone it blows is negative. It can also be shortened form of it blows my mind meaning surprising. In gaming or sports, it blows means performance is bad. Expression is informal and somewhat vulgar but not extremely offensive, used among friends to express dissatisfaction. For example, this traffic blows means traffic is frustrating. So it blows generally expresses negative opinion that something is bad, annoying, or disappointing, depending on tone and context.
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