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Is Longines owned by Swatch?

Asked by Anonymous Sep 02, 2026 31 views 1 answers
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Administrator Accepted
Answered Sep 02, 2026

Yes, Longines is a wholly owned subsidiary brand operating under the massive corporate umbrella of the Swatch Group. As one of the group's premier traditional watchmaking houses, Longines benefits from shared technical resources, movement production via ETA, and global marketing infrastructure while maintaining its independent heritage and elegant Swiss market positioning.

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