Capsule generates revenue primarily through its tech-enabled pharmacy retail model, filling prescriptions and selling over-the-counter health products directly to consumers with added value from complimentary same-day courier delivery. Rather than relying solely on traditional brick-and-mortar storefront overhead, the company leverages a centralized digital infrastructure, direct-to-consumer mobile applications, and efficient urban fulfillment pharmacies. It captures revenue streams from insurance co-pays, cash-paying prescriptions, and value-added health services, capturing margin efficiencies by streamlining the traditional supply chain between drug manufacturers and patients.