Yes, alcoholic beverages including beer and wine are available for purchase at California Memorial Stadium during home football games for the California Golden Bears. Following policy updates introduced by university athletics, concessions stands in designated concourse areas offer beer and wine sales to adult spectators, though alcohol remains strictly prohibited within specific student sections and designated family seating zones. Additionally, premium all-inclusive spaces like the Stadium Club provide complimentary beer, wine, and liquor within climate-controlled private lounge areas.